Quantitative approach for measuring the impact of consumer values on purchasing behaviour

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Research

Original language	English
Title of host publication	Enterprise in Modern Economy
Place of Publication	Gdansk
Publisher	Gdansk University of Technology Publishing House
Pages	100-112
Volume	3
Publication status	Published - 2010

OECD Field of Science

@inbook{2b218a1ef0ab43e1a057fc103c38c25c,

title = "Quantitative approach for measuring the impact of consumer values on purchasing behaviour",

author = "Valters Ka{\v z}e",

year = "2010",

language = "English",

volume = "3",

pages = "100--112",

booktitle = "Enterprise in Modern Economy",

publisher = "Gdansk University of Technology Publishing House",

}